Product Strategy

We help SaaS founders turn chaos into a clear, actionable product roadmap.

From defining problems to prioritizing features, we shape a strategy that reduces uncertainty and accelerates product momentum.

Product Strategy
Product Strategy

Strategy isn’t documentation - it’s clarity. We help founders validate assumptions, uncover opportunities, prioritize the right features, and define a product direction that sets the foundation for design and development.

1.Idea

2.Discovery

  • User & Market Research

  • Problem Definition

  • Competitive Analysis

  • Value Proposition Mapping

  • Stakeholder Interviews

  • Assumptions Documentation

3.FEATURE PRIORITIZATION

  • Feature Mapping

  • Impact vs. Effort Analysis

  • MVP vs. Future Phases

  • Product Requirements Documentation

  • User Story Mapping

  • Technical Feasibility Assessment

4.ROADMAP PLANNING

  • 3-6 Month Roadmap

  • Success Metrics & KPIs

  • Validation Plan

  • Strategic Recommendations

  • Go-to-Market Insights

  • Implementation Guidelines

5.SUPPORT

From messy ideas to a focused direction faster

We simplify complexity, structure your vision, and turn unclear ideas into a roadmap your team can confidently execute. Our process blends user understanding, feature prioritization, and long-term planning - all tailored specifically for SaaS products. No fluff. No overthinking. Just a clear path forward.

01.DISCOVERY

Uncover user needs, market gaps, and product opportunities

We dig deep into your users, competitors, and market context to identify the core problems your product should solve - and the value it must deliver.

User & Market Research

Understand pain points, workflows, expectations, and patterns.

Problem Definition

Define what problems truly matter to your users (and which don’t).

Competitive Analysis

Identify opportunities to differentiate and innovate.

Value Proposition Mapping

Shape a clear narrative of why your product should exist.

02.FEATURE PRIORITIZATION

Prioritize what matters - not everything at once

We help you avoid bloated roadmaps and instead focus on the features that drive real impact.

Feature Mapping

Organize all ideas into logical themes.

Impact vs. Effort Analysis

Identify high-value features that deliver results quickly.

MVP vs. Later Phases

Decide what to build now, next, and eventually.

Product Requirements Documentation

Clear definitions for every feature - no guesswork.

03.ROADMAP

A clear, actionable plan for the next 3–6 months

We translate your insights and priorities into a roadmap that guides product, design, and development.

3–6 Month Roadmap

Structured phases, timelines, and milestones.

Success Metrics

Define what progress looks like and how to measure it.

Validation Plan

Test assumptions before investing in development.

Strategic Recommendations

Your next steps - defined, documented, and ready to execute.

Trusted by SaaS companies worldwide

Portasana logo
Cero Trade
Drum
Ownsy
Euroshowers logo
ViaVia logo
Shoutt logo
Texflow logo
GRO Media logo
Best Branded residence logo
Sensecloud
TealBook logo
Portasana logo
Cero Trade
Drum
Ownsy
Euroshowers logo
ViaVia logo
Shoutt logo
Texflow logo
GRO Media logo
Best Branded residence logo
Sensecloud
TealBook logo

Why partner with Inity Agency?

Senior-only team

Senior-only team

No juniors, no outsourcing, just experienced product talent.

SaaS-first expertise

SaaS-first expertise

We understand flows, dashboards, onboarding, retention, and metrics.

Design + dev together

Design + dev together

No handoff friction. Everything is aligned from day one.

Clear, async communication

Clear, async communication

Weekly updates, Loom videos, and zero meeting bloat

Fast delivery, real progress

Fast delivery, real progress

You see meaningful output every single week

Flexible engagement

Flexible engagement

Pause anytime. Scale up or down based on your product needs.

Get Your User Validation Checklist - Validate before building

Get Your User Validation Checklist - Validate before building

A great idea isn’t enough – it has to work for your users, your business, and your tech stack. Use our free guide to uncover blind spots, test assumptions, and find out if your idea is ready to become a winning digital product.

FAQ

Frequently Asked Questions

Product strategy is the foundation that defines what you're building, for whom, and why. It helps you validate assumptions, prioritize features, and create a clear roadmap before investing in design and development. Without strategy, you risk building features users don't need or solving the wrong problems entirely.

Have a project idea in mind?

Let’s create a digital experience that stands out.

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Q1 2025 SLOTS AVAILABLE

Ready to Build Your SaaS Product?

Free 30-minute strategy session to validate your idea, estimate timeline, and discuss budget

What to expect:

  • 30-minute video call with our founder
  • We'll discuss your idea, timeline, and budget
  • You'll get a custom project roadmap (free)
  • No obligation to work with us